THE MARKET Your Book in a Weekend Workbook
Your book is written, edited, proofread, formatted and ready to publish. Now all you need is a marketing plan to attract prospects with that book. In The Market Your Book in a Weekend Workbook, you’ll create a marketing plan by selecting among the numerous options for publicizing your book and set the stage for a successful launch. Over the course of a weekend, learn how to:
Create a publicity plan
Create a publicity schedule
Align your practice marketing plan with your book marketing plan
Decide on a launch date
Build on your launch for future marketing success